David Reviews said: This ad for Danone Activia is a marked step up from their usual attempts to make 'digestive yogurt' sexy. Rapid cuts show many different stomachs to a rhythmic soundtrack which lends the film an air of cool. There's an effort to include body diversity here, and it's heartening to see a few scars and a post-baby belly or two.

Producer
Holly Hartley
Director
Stephen Mead
DOP
Erwan Elies
Agency Producer
Javier Gonzalez
Creative Director
Mark Roalfe
Creative 1
Manu Diez
Creative 2
Margarita Miamo
Make-up
Fred Van Espen
Editor
Suzy Davis
Production Service
The Local Production - Mallorca

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